Complete our survey and receive a £250 voucher!

At My Story Told, we believe that everyone has a unique story to tell, a narrative that deserves to be immortalised through the art of biography. In order to gain insights into our customers’ motives for seeking to document their life’s journey, we have created a short survey.

We truly value your opinion, which will also contribute to a valuable and wider piece of research we are conducting into memory and ways of living. But, upon completing this survey, as a token of our appreciation, you will also be sent a £250 voucher, which can be redeemed against our products. It can also be transferred and used by a friend or family member of your choice.

A full list of terms and conditions can be found below.

All applications and the details therein will be kept private and only used by My Story Told. We will use your primary contacts email address for all follow-up correspondence. If you have any questions about this process, please contact us at [email protected].


What we hope to find out

The motives

Delving into the hearts of our potential clients, we aim to discover the driving forces behind their desire to write their biography. For many, it is an opportunity to leave behind a legacy, a tangible memory of their accomplishments and lessons for generations to come. The pursuit of self-expression, catharsis, and healing the wounds of the past also ranks high on the list.

For some, the motivation is altruistic, seeking to honor the unsung heroes, the individuals whose stories have touched their lives. Others aspire to share their struggles and triumphs to inspire and empower others who may be traversing similar paths. The survey not only uncovers these unique perspectives but also emphasises the importance of preserving diverse narratives.

The audience

In addition to understanding the authors’ motives, our survey endeavors to comprehend the audience’s expectations. Each biography has a distinct audience, whether it’s the author’s immediate family, a broader circle of friends and colleagues, or the wider public. Knowing this helps us tailor our services to ensure that every biography resonates deeply with its intended readers, bridging the gap between the author and their audience.

The impact

Throughout our time creating biographies, it has become evident that writing a biography goes beyond simply recounting events; it is an act of introspection and self-discovery. Our mission at My Story Told is to provide a medium for people to delve into their memories, emotions, and motivations. By offering our professional guidance, we then help them craft a compelling narrative that captures the essence of their journey.

You can complete the survey below.

Create your own user feedback survey

As we continue to unearth the untold stories, we are reminded of the profound impact that each life can have, and the responsibility we hold in preserving and cherishing these narratives.

Through our dedication to excellence and authenticity, we strive to be a partner in the journey of each individual, ensuring that their stories stand the test of time and that future generations can learn about their ancestors.

Contact us to start your storytelling journey.

£250 voucher Terms and Conditions

  1. The voucher is valid for 12 months from the date of issue.
  2. The voucher cannot be resold and doing so will render it invalid.
  3. The voucher can only be used in a single transaction; and cannot be exchanged for cash. No change or refund will be given.
  4. The voucher cannot be used in conjunction with any other offer or discount.
  5. The voucher may be used for goods or services of a higher value, on payment of the difference.
  6. The voucher will not be replaced when lost, damaged or stolen.
  7. The voucher will be subject to verification at time of presentation.
  8. Vouchers are subject to availability.
  9. In the event of any dispute, the decision of My Story Told is final.
  10. The terms and conditions of this voucher shall be amended at any time at the discretion of My Story Told and shall be binding on the customer.

In an ever-evolving business landscape, individuals who possess profound expertise and experience have a unique opportunity to make a lasting impact in their industries. At My Story Told, we understand the significance of sharing one’s business acumen in the form of a book or biography.

Here are some of the reasons why you should consider embarking on this journey of sharing your business expertise:

Establishing thought leadership

Sharing your business expertise through a book or biography allows you to establish yourself as a thought leader in your industry. By documenting your insights, strategies, and success stories, you position yourself as an authority figure, gaining credibility and respect from peers, clients, and the wider business community.

Your book becomes a tangible representation of your expertise, cementing your reputation and opening doors for speaking engagements, media opportunities, and collaborations.

Leaving a legacy

A book or biography offers an invaluable opportunity to leave a lasting legacy. By sharing your business journey, triumphs, and even setbacks, you inspire and empower future generations of entrepreneurs. Your experiences become a roadmap for others to navigate the complexities of business, learn from your achievements, and avoid potential pitfalls.

Leaving a legacy through the written word ensures that your wisdom and insights continue to impact the business world long after you’ve moved on to new ventures

Building personal branding and business growth

A well-written book or biography serves as a powerful tool for personal branding and business growth. It elevates your profile, enabling you to stand out in a crowded marketplace. As readers connect with your story and expertise, they develop a sense of trust and admiration, leading to increased visibility and opportunities for your business.

Your book acts as a marketing asset, showcasing your unique value proposition and attracting potential clients, investors, and strategic partners.

Self-Reflection and Personal Growth

The process of writing a book or biography provides a remarkable opportunity for self-reflection and personal growth. By recounting your journey, analysing your decisions, and reflecting on lessons learned, you gain a deeper understanding of your own capabilities, strengths, and areas for improvement.

This introspection allows you to refine your business strategies, evolve as a leader, and approach future endeavours with enhanced clarity and confidence.

At My Story Told, we recognise the transformative power of sharing business expertise through books and biographies. If you’re ready to make an indelible impact on the business world, we are here to help you craft a compelling narrative that captures the essence of your expertise, experiences, and journey.

Together, we can unlock the potential of your story and inspire others to achieve greatness.

Contact us to start your storytelling journey.

The 60s was a transformative era in British culture, especially in the realm of music and fashion. Two distinct subcultures emerged at the start of the decade, each representing opposing ideologies, music preferences, and distinctive fashion choices. These subcultures were known as Mods and Rockers, and they left an indelible mark on British society and the world of music. In this article, part of our Memory Lane series, we explore the origins of these subcultures, their music, fashion, and the impact they had on British society.

Origins of Mods and Rockers

The terms “Mods” and “Rockers” were born out of the post-war youth culture during the late 1950s and early 1960s. These subcultures primarily emerged in London but soon spread to other cities and provincial towns across the country.


The Mod subculture embraced modernism, reflected in their love for contemporary fashion, art, and music. The term “Mod” is actually believed to be a shortened form of “modernist.” These young, trendy urbanites sought to break free from the conventions of their parents’ generation and embraced the new, progressive, and stylish elements of modern society.


On the other side were the Rockers, who had grown out of the Teddy-Boy fashion of the 50s. They were also known as the Greasers, or Ton-Up Boys. They identified with the rebelliousness of American Rock’n’roll and were often associated with motorcycle culture. The Rockers embodied a more rugged and traditional aesthetic, rejecting the modernity embraced by the Mods.

The music of the 60s British bands

Several British bands defined the sound of the 1960s, capturing the hearts of both Mods and Rockers while making significant contributions to the world of music:

The Beatles: Undoubtedly the most iconic band of the era, The Beatles, from Liverpool, dominated the charts with their catchy tunes and innovative compositions. With their early incarnation in Mod haircuts and suits, and hits like A Hard Day’s Night, Day Tripper, and Ticket to Ride, The Beatles became the epitome of the British Invasion, spreading their music and culture worldwide.

The Rolling Stones: Hailing from London, the early Rolling Stones wore Mod fashions and haircuts, but in many ways were the epitome of the Rocker music scene. They boasted a raw and rebellious sound, blending rhythm and blues with rock and roll. Classics like Paint It Black, Sympathy for the Devil and Satisfaction became anthems for the rebellious youth.

To reinforce their Rocker credentials, the band famously used the British Hells Angels as security at their July 1969 Free Hyde Park concert, and also less wisely used the American Hells Angels at their ill-fated Altamont Free Festival in California in December of the same year. The San Francisco Chapter of the Hells Angels were a completely different kettle of fish to their British counterparts, and crowd violence – initiated by the Angels – marred the performance and, in many ways, ended the 60s period of peace and love.

The Who: This band from London’s Mod scene brought a distinctive style of rock to the stage, featuring powerful performances and anthemic songs like My Generation that resonated with both Mods and Rockers. Guitarist and songwriter, Pete Townsend’s art-school background brought a distinctively modernist aesthetic to the bands look. However, as the famously ‘loudest band on the planet’ at the time, they were most definitely high voltage Rock’n’roll!

The Small Faces: Formed in East London, The Small Faces combined elements of Mod style and R&B music, creating unique sound that appealed to both subcultures. Hits like Itchycoo Park, Afterglow and Lazy Sunday Afternoon showcased their creative prowess.

The Kinks: With their distinctive British sound and lyrical finesse, The Kinks, led by Ray Davies, produced classics like Dedicated Follower of Fashion, You Really Got Me and Waterloo Sunset, reflecting the everyday lives of British youth.

The Zombies: The Zombies, from St Albans, garnered attention with their hauntingly melodic hits like She’s Not There and Time of the Season.

The Animals: Originating in Newcastle, The Animals found international success with their bluesy rock sound and hits such as House of the Rising Sun and We Got to Get Out of this Place.

The Yardbirds: The band that brought us legendary guitarists like Eric Clapton, Jeff Beck, and Jimmy Page, The Yardbirds fused blues and rock, influencing generations of musicians. Though Mod in a fashion sense, these boys were again hard Rockers in terms of their sound and expression.

Fashion of the 60s

Fashion played a pivotal role in distinguishing Mods from Rockers. Here’s a closer look at their respective styles:


Mod fashion was sleek, sharp, and forward-thinking, influenced by Italian and French styles. Mod clothing for men included tailored suits with narrow lapels, slim-fit shirts, narrow ties, and fitted trousers, often accompanied by Chelsea boots or desert boots. Women’s Mod fashion featured mini-skirts, shift dresses, bold geometric patterns, and vibrant colours. They accessorised with stylish hats, go-go boots, and large sunglasses.


In stark contrast, Rockers embraced a more rugged, rebellious look. Leather jackets, denim jeans, and black leather boots were staples of the Rocker fashion. They often wore t-shirts adorned with band logos and donned motorcycle helmets, reflecting their affinity for motorcycle culture.

The clash of the subcultures

The clash between Mods and Rockers reached its peak in the mid-1960s, particularly during the Bank Holiday weekends. The tensions came to a head in 1964 during the infamous clashes in the coastal town of Brighton. Thousands of Mods and Rockers flocked to the seaside resort, leading to violent clashes and extensive media coverage. These events fuelled moral panic and further entrenched the rivalry between the subcultures.

“Quadrophenia” – The Film:

The 1979 film “Quadrophenia,” based on The Who’s album of the same name, became a cult classic and provided a vivid depiction of the Mod and Rocker subcultures. Set in the mid-1960s, the film followed the story of Jimmy, a young Mod facing identity struggles amidst the backdrop of clashes with Rockers and the challenges of growing up. Quadrophenia showcased the music, fashion, and subculture clashes of the era, leaving a lasting imprint on British popular culture.

Legacy and Influence

While the Mod and Rocker subcultures eventually faded away, their impact on British society and popular culture remains undeniable. Both subcultures shaped the music scene and fashion trends of the time, with bands like The Beatles, The Rolling Stones, and The Who leaving an indelible mark on the music industry. The fashion trends and attitudes of Mods and Rockers also had a lasting influence on subsequent youth subcultures and fashion movements, and their legacy continues to inspire and shape British culture, reminding us of a time when music and fashion acted as powerful forms of self-expression for youth.